Our spring 2019 new books catalog is now available—click here to browse our forthcoming titles!
The holidays are a special time at McFarland—in addition to publishing scholarship, many of us also participate in the tree harvest, as Ashe County produces more Christmas trees than any other county in the United States. If you live in the Southeast, you may have a little bit of McFarland in your living room right now! This season, please consider putting some McFarland under the tree for the readers in your life. To make your holiday shopping easier, we’re offering 25% off of ALL books through the end of the year! On our website, use coupon code HOLIDAY18, or call us at 800-253-2187. For inspiration, browse our new catalog of of gift ideas for readers. Happy holidays from your friends at McFarland!
The Relevant Library: Essays on Adapting to Changing Needs
Edited by Vera Gubnitskaia and Carol Smallwood
At a time when libraries are no longer the leading proprietors of information, many library professionals find themselves rethinking their purpose. In this collection of new essays, contributors share their experiences and ideas for keeping libraries integral to changing communities.
Innovative approaches and best practices are discussed for strategic planning, packaging, branding and marketing, funding issues, physical spaces, collection needs and trends, partnerships, programming and services, professional education, and staffing.
What do James Frey’s A Million Little Pieces, Margaret B. Jones’ Love and Consequence and Wanda Koolmatrie’s My Own Sweet Time have in common? None of these popular books are what they appear to be. Frey’s fraudulent drug addiction “memoir” was really a semi-fictional novel, Jones’ chronicle of her life in a street gang was a complete fabrication, and Koolmatrie was not an Aboriginal woman removed from her family as a child, as in her seemingly autobiographical account, but rather a white taxi driver named Leon Carmen.
Deceptive literary works mislead readers and present librarians with a dilemma. Whether making recommendations to patrons or creating catalog records, objectivity and accuracy are crucial—and can be difficult when a book’s authorship or veracity is in doubt.
This informative (and entertaining!) study addresses ethical considerations for deceptive works and proposes cataloging solutions that are provocative and designed to spark debate. An extensive annotated bibliography describes books that are not what they seem.
Genealogy and the Librarian: Perspectives on Research, Instruction, Outreach and Management
Edited by Carol Smallwood and Vera Gubnitskaia
D. Joshua Taylor, host of Genealogy Roadshow and president of the New York Genealogical and Biographical Society, notes: “The increasing popularity of the topic requires that any librarian who encounters genealogical customers remain on the forefront of new developments in the field.” Covering trends, issues and case studies, this collection presents 34 new essays by library professionals actively engaged in helping patrons with genealogy research across the United States.
Topics include strategies for finding military and court records, mapping family migration and settlement, creating and accessing local digital services, and developing materials and instruction for patrons.
Our Fall 2018 catalog is now available—click here to see our authors’ forthcoming books!
Celebrate Pride Month with a good book—through the end of June, get 20% off ALL LGBTQ studies titles with the coupon code PRIDE18!
Library World Records, 3d ed.
“Simply fun to browse…a tremendous resource for researchers and authors wishing to incorporate library facts and statistics into their work…recommended.”—Choice
The Morals of Monster Stories: Essays on Children’s Picture Book Messages
Edited by Leslie Ormandy
“A valuable resource for future analysis…recommended.”—Choice
Our Spring 2018 New Books catalog is now available—click to see what our authors have in store for the new year!