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McFarland Celebrates 35 Years

mainofficeOn April 1st, 1979, founder Robert McFarland Franklin departed Plainfield, New Jersey, heading south in a Volkswagen bug towing a U-Haul.  With wife Cheryl behind the wheel, Robert began company operations on a yellow pad in his lap.

Thirty-five years ago, libraries provided almost the sole market (but a robust one!) for the heavily-researched books that McFarland made its specialty.  Over the decades, the company won ever-growing numbers of devoted readers who appreciated the care McFarland and its authors lavished on our books.  Our authors, a throng of thousands now, teach us something new every day.

We’re having an open house Friday, June 20, from noon until 5:00.  Join us for tours, conversation, punch, finger food, art and books.


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Call Your Mummy on Mother's Day?

978-0-7864-4880-7Ken Jeremiah, author of Living Buddhas: The Self-Mummified Monks of Yamagata, Japan and Christian Mummification: An Interpretative History of the Preservation of Saints, Martyrs and Others, was featured in a recent article by iO9 about how to mummify yourself.  As one might imagine, the monks of Yamagata did not decide to mummify themselves on the spur of the moment.  According to Jeremiah, there was “a 3,000-day training process for turning an ordinary ascetic’s body into a mummy’s. The key element of the process is dietary; Japanese ascetics would commonly abstain from cereals, removing wheat, rice, foxtail millet, pros so millet, and soybeans. Instead, they would eat things like nuts, berries, pine needles, tree bark, and resin (which is why the diet of the sokushinbutsu was called mokujikyo, or tree-eating.”  Go here for io9’s entire article about self-mummification.

And good for the month of May, there is a 20% discount on mummy books with the coupon code MUMMY.  Mummy Books from McFarland:

Living Buddhas: The Self-Mummified Monks of Yamagata, Japan

Christian Mummification: An Interpretative History of the Preservation of Saints, Martyrs and Others

Mummies in Nineteenth Century America: Ancient Egyptians as Artifacts

The Mummy Unwrapped: Scenes Left on Universal’s Cutting Room Floor

The Mummy in Fact, Fiction and Film

Modern Mummies: The Preservation of the Human Body in the Twentieth Century

The Corpse: A History

The Egyptian Pyramids: A Comprehensive, Illustrated Reference

Ancient Egypt in the Popular Imagination: Building a Fantasy in Film, Literature, Music and Art

Boris Karloff: A Critical Account of His Screen, Stage, Radio, Television and Recording Work

 

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BOOK REVIEW: Isabel Allende: A Literary Companion

978-0-7864-7127-0Allende, anyone?  Booklist recently reviewed Isabel Allende: A Literary Companion thusly: “an expertly crafted study guide and tribute…the entries are rich in relevant historical detail, insightful literary criticism, and reflections on Allende’s place among contemporary writers of serious fiction…engaging essays on specific Allende writings…an erudite, affectionate, and wonderfully rich treatment of Isabel Allende and her work.”

We couldn’t agree more.  Allende–”la Famosa” to her fellow Chileans–is the world’s most widely read Spanish language author.  Her bravura study of the interwoven roles of women in family history opens the minds of outsiders to the sufferings of women and their children during years of social and political nightmare.  Her powerfully honest, revelatory works touch the pulse points of humankind.  This reference work provides an introduction to Allende’s life as well as a guided overview of her body of work. Designed for the fan and scholar alike, this text features an alphabetized, fully-annotated listing of major terms in the Allende canon, including fictional characters, motifs, historical events and themes. A comprehensive index is included.

For more about the book, or to purchase directly from McFarland:
http://www.mcfarlandpub.com/book-2.php?id=978-0-7864-7127-0

For more McFarland Literary Companions:
http://www.mcfarlandbooks.com/book-categories/mcfarland-literary-companions/

 

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Celebrate 2014 with the best possible gift: books!

Our holiday sale ends today, Dec. 31st, so don’t delay!   Best wishes to all from your McFarland friends…happy reading!  Enjoy 20% off your order through today.  On the McFarland website, use coupon code HOLIDAY in the cart as you are checking out. Or, call toll-free 800-253-2187 (Mon-Fri 8:00am to 4:30pm Eastern Time). http://www.mcfarlandbooks.com/2013/11/holiday-sale/

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Ashe County Literary Festival

Local folks: it’s a beautiful day in the mountains and we’re currently at the Ashe County Literary Festival here in town–come see us at the Ashe Arts Center.  While you’re at it, add this to tomorrow’s agenda–at 10:00 am our very own Stephen Shoemaker and Janet Pittard (Stephen Shoemaker: The Paintings and Their Stories) will be at the Ashe County Farmers’ Market with books on hand.  Be sure to stop by for a visit!

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Huffington Post Recognizes Author Tim Peeler

Last week we posted news of Tim Peeler’s recent reading in Boston, where he was the guest of the Boston Red Sox and read from Waiting for Godot’s First Pitch.  Now one of the people who helped make it happen, George Mitrovich, has published an appreciation of the poet, which can be found online at The Huffington Post: http://www.huffingtonpost.com/george-mitrovich/of-baseball-life-poetry_b_3786811.html?utm_hp_ref=style.